Klarna

Klarna is a Swedish payment service provider that allows consumers to make online purchases and pay for them later. Founded in 2005, Klarna offers various payment solutions, including the ability to buy now and pay later, which enables customers to shop online and defer their payments for a specified period. The service simplifies the checkout process for e-commerce businesses, reducing cart abandonment rates by providing customers with flexible payment options. Klarna also emphasizes a user-friendly experience with features like one-click purchasing and payment reminders. The company partners with numerous online retailers, making it a widely used payment option in e-commerce. In addition to its core payment services, Klarna has expanded into areas such as personal finance, providing customers with insights into their spending and budgeting.